When it comes to developing creative ads, the Thais are pretty known for their creativity.
I came across another ad originating from Thailand which I really, really like. The tone, manner, emotions and the way in which the story was told moved me. It speaks the exact sentiments I feel about using the mobile phone in general.
But.But.But.The ad left me a little confused – especially considering the nature of business from the advertiser!
I mean, excuse me – are you not selling your services as a telecom provider – both air time and band width – and you are telling your consumers not to use their phones? Huh?! Or maybe I’m just missing something.